Walk chapter
The design is built as a lookbook first: large type, quiet still lifes, then a typed catalog of every object. New SKUs use color fields so the grid stays calm while the list grows.
A magazine pass through the catalog. Pads, a walk, a bowl, a treat, a toy — then beds, grooming, travel, and a full cat house.
The design is built as a lookbook first: large type, quiet still lifes, then a typed catalog of every object. New SKUs use color fields so the grid stays calm while the list grows.
One hundred objects for people who live with a cat: litter, trees, toys, treats, bowls, beds, grooming, apparel, travel, health.